Social media looks beautiful, but clients can’t see the right service, price, duration or available slots.
A connected set
of disciplines.
Commission the work the business needs. Understand the tangible deliverables, dependencies and handover before you commit.
A beauty brand experience that stays consistent from first impression to next appointment.
Posts, videos, pages and ads are deliverables. The engagement is about one thing: more of a rebooked client.
A clear service menu, a permission-backed portfolio, service and staff availability, a booking handoff, appointment reminders and a rebooking flow.
Keeping a premium presentation consistent with the real service experience and booking reliability.
- Relevant bookings
- No-shows
- Rebookings
- Service feedback
We compare like-for-like periods, so you see what actually changed—not just what went up.
The beauty & salon marketing funnel.
Seven steps, one journey.
Every stage is a place clients can be lost. We look at the whole path—not just the ads at the top.
- 01SearchInstagram · Google · MapsSEO, Maps & listings
- 02DiscoverService menu & portfolioBrand & service pages
- 03TrustQualifications · hygiene · consented workReputation & proof
- 04ContactWhatsApp · call · booking linkEnquiry handling
- 05BookConfirmed appointmentBooking handoff
- 06VisitService visitThe real experience
- 07RetainRebooking · reminders · reviewsFollow-up & recall
Most beauty & wellness businesses spend at the top of the funnel but lose people at contact and book. Find your leak in two minutes
Designed to work
together.
A brand people understand. Communication with a purpose. Trust supported by accurate information and real experiences.

Branding
Signature brand positioning · Visual identity and art direction · Service-menu design system.
02
Marketing
Service-led content calendar · Booking-page improvements · Scoped local discovery campaigns.
03
Reputation
Consent-first client imagery workflow · Genuine feedback requests · Review reply and complaint escalation.
Everything we can do
for your business.
Beyond the three core disciplines: every service available to your industry, grouped by what it helps with.
Salon & spa brand
- Salon positioning & brand identity
- Interior & signage direction
- Service menu design
- Stylist & therapist profiles
- Portfolio photography & video
Bookings & promotion
- Online booking system setup
- Instagram & reels management
- Google Business Profile for salons
- Seasonal & bridal campaigns
- Creator & influencer collaborations
Client retention
- Rebooking reminders
- Membership & package design
- Client consultation forms
- Birthday & loyalty offers
- Retail product recommendations
Reviews & trust
- Review request & response
- Before/after consent process
- Treatment claim review
- Hygiene & safety communication
- Complaint recovery process
Digital foundation
- Website design & development
- Search engine optimisation (SEO)
- Google Business Profile & local listings
- Landing pages & conversion forms
- Analytics & tracking setup
Automation & AI
- CRM & enquiry pipeline setup
- WhatsApp Business & auto-replies
- Chatbot & AI assistant
- Email & message automation
- Reporting dashboards
See the thinking.
Inspect the work.
Illustrative design studies—not past client campaigns or claimed performance results.
considered.
A coherent brand direction.
Signature brand positioning, supported by visual identity and art direction.
A more useful next step.
Booking enquiry flow, with explicit ownership and a record of what happens next.
Verify the context. Approve the response. Move sensitive matters privately.
A responsible trust process.
Consent-first client imagery workflow, linked to genuine feedback requests.

Your signature, everywhere.
Let’s start there.
Tell us about the business, the gap and the work you need. Start with a useful brief—not a bigger package.
